Cornwall Council recently launched their Casualty Reduction Strategy, which was previously published in 2013.  Their priority remains to reduce the number of people killed and seriously injured (KSIs) on our roads and action is required now to reverse the negative trend of rising KSIs, particularly with those seriously injured.

The vision is to eradicate deaths and serious injuries from our roads, supporting an accessible, healthier and safer Cornwall.  The Council has adopted the ‘Safe System’ approach, which advocates a multi-disciplinary and multi-sectoral approach to address the road safety needs of all users, using the five pillar framework approach of Safer Speeds, Safer Road Users, Safer Vehicles, Safer Roads and Mobility and Post Crash Response.  Underpinning this is Cornwall Council’s collaborative principles to:

  • work together as one team
  • connect with partners
  • connect with communities and;
  • tackle KSI’s with evidence led data

 

Road safety is a matter of national importance, affecting both those who drive and those who don’t drive.  September 26 was a day of reflection and a pledge by Project EDWARD to encourage a European Day Without a Road Death.  This annual event promotes initiatives to encourage all road users to reflect on their behaviour and attitude, as they recognise driver behaviour is one of the key barriers to progress.

This week (from 18 November 2019), the charity Brake has been running a Road Safety week focussed on safe and healthy journeys, encouraging everyone to step up and play their part in the celebration of safe system solutions and the creation of a safe and healthy future.

As part of the Road Safety Week, Brake is encouraging everyone to ‘Make the Brake Pledge’.  The Pledge calls for people to do everything they can to protect themselves and the people around them.  For more information on how to pledge see the Brake website.

 

Casualty Reduction Strategy is available to download here by PDF. final-casualty-reduction-strategy-2019-web